[Mexico] ibancar - CPL + CPA

Ibancar is one of the leading auto collateral loans companies.
The user requests a loan and provide the information of his vehicle that he/she will use as a guarantee of repayment. The vehicle can be used by their owner as normal.
Fields are quite simple, and the CPA is close to a CPLd. In additio...

Ibancar is one of the leading auto collateral loans companies.
The user requests a loan and provide the information of his vehicle that he/she will use as a guarantee of repayment. The vehicle can be used by their owner as normal.
Fields are quite simple, and the CPA is close to a CPLd. In addition, there is a rev-share based on the loan amount. Phone Number validation is Key as once the application is received, they follow-up through their call center.
Postback fires at both goals.

Segmentation:
+18 y/o
-Monthly minimum income $12,000mxn / month
-States: ONLY in Mexico City (CDMX), Mexico State, Morelos, Queretaro and Guadalajara.
-No vehicles older than 2005, No commercial vehicles.

Medias: Email (HTML’s coming soon), Push, Search, Coupons, Push, Pop.
____
Ibancar es una de las principales empresas de préstamos con garantía de automóviles.
El usuario solicita un préstamo y proporciona la información de su vehículo que utilizará como garantía de pago. El vehículo puede ser utilizado por su propietario con normalidad.
Los campos son bastante simples y el CPA se acerca a un CPLd. Además, existe un reparto de ingresos basado en el monto del préstamo. La validación del número de teléfono es clave ya que una vez recibida la solicitud, realizan un seguimiento a través de su centro de llamadas.
La devolución de datos dispara a ambos objetivos.

Segmentación:
+18 años
-Ingreso mínimo mensual $12,000mxn/mes
-Estados: SÓLO en la Ciudad de México (CDMX), Estado de México, Morelos, Querétaro y Guadalajara.
-No vehículos anteriores a 2005, No vehículos comerciales.

Medios: Correo electrónico (HTML próximamente), Push, Búsqueda, Cupones, Push, Pop.